University of Southern California
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USC Marshall School of Business Launches Online MBA
First Cohort to Begin Fall 2015
The University of Southern California Marshall School of Business will offer an online MBA program with a curriculum designed specifically for the online learning environment. The program, focusing on emerging online business topics such as internet analytics, social media, virtual teams, and entrepreneurial thinking, will begin this fall.
The 21-month program will provide students with a foundation in all core areas of business, and is grounded in analytics and communications from beginning to end. Led by renowned members of the USC Marshall faculty, online coursework will be conducted primarily in an asynchronous format, with weekly synchronous seminars conducted by faculty via webcam and a one-time, one-week on-campus event. This format enables students to enjoy a flexible learning experience that features real-time interaction with faculty as well as educational content that can be viewed at any time.
The program will incorporate live action cases, interactive exercises and virtual teams. Students will have the ability to take classes in online programs at other USC schools and enroll in additional online courses from Marshall MS programs in entrepreneurship, marketing and global supply chain management. The curriculum was created specifically for the program, rather than just taking traditional in-classroom content and putting it online.
“The new online MBA will allow students from around the world, regardless of time zone and location, the opportunity to join the Marshall Trojan Family and benefit from a world-class MBA degree,” said James G. Ellis, Marshall dean.
John Matsusaka, USC Marshall Online MBA academic director and the Charles F. Sexton Chair in American Enterprise, added, Online technologies continue to rapidly reshape our world. As an innovator in higher education, our new program pushes the USC Marshall MBA into the online world, allowing us to deploy new learning technologies and to reach students across the globe.”
The school will partner with All Campus, a creative agency and enrollment services firm, to help support both the program’s launch and its continuous growth.
“Our team looks forward to partnering with such an esteemed university on a program that’s built to raise expectations and change the way we all think about the online MBA,” said Joe Diamond, CEO of All Campus.
USC Marshall has a strong record of developing successful online programs, including a Master of Business Taxation and a Master of Global Supply Chain Management. The school has invested in considerable infrastructure to develop online learning programs, recently training and supporting faculty and developing a dedicated instructional team and studio to build out the online MBA program curriculum.
All Campus partners with non-profit, traditional institutions of higher education to provide essential support, helping clients explore the full possibilities of online learning. A partnership with All Campus is close, dedicated, and flexible, allowing schools to select from a range of marketing and enrollment services to suit their needs. All Campus proudly provides sophisticated, data-driven recruitment strategies, proven enrollment expertise, and creative designs across a portfolio of over 40 programs covering a wide variety of student interests and academic pursuits.
About the USC Marshall School of Business